What We Do
Public Affairs Council is a brand new consumer awareness resource.
We conduct honest, impartial, science-led investigations into popular health and fitness topics.
This includes diets, health foods, natural remedies, supplements, and anything else that falls under the umbrella of “health and wellness”.
We focus exclusively on health and fitness-related topics because, in our opinion, that’s where misinformation is both most widespread and most harmful.
On this site you’ll find in-depth diet analyses, supplement reviews, and health food appraisals.
From the beginning, we’ll try to focus on the diets, supplements and “alternative remedies” that we see as causing the most harm right now. We’ll also discuss some of the most popular diets, supplements and health foods that we do see having a positive impact on health and fitness.
What you wont find on this site are individual supplement product reviews. We don’t think these are particularly helpful for most people, and lots of other sites do that much better than we do. We have no intention of monetizing this site right now, so we don’t need to focus on individual products, eBooks, or what have you.
Instead, we’ll look at supplements more broadly. Instead of reviewing specific creatine products for example, we’ll take a look at creatine itself to see if it works or not. Rather than looking at specific protein shakes, we’ll discuss whether protein shakes are really necessary, how well they work, and the things to look out for when using them.
In our opinion, that is the best way to help the most people in the shortest possible time.
What We Do
- Diet analysis
- Supplement reviews
- Alternative medicine/herbal remedy reviews
What We Don’t Do
- Individual product reviews
- Guest posts
- Manufacturer-driven hype
- Individual user reviews or personal testimonials
Our approach is always the same.
We never come to the table with preconceived notions of what works and what doesn’t.
All of our principles are based on hard, empirical evidence. It’s science all the way down.
When we encounter a claim – for instance, that a certain diet helps with fat loss – we drop all of our biases and assumptions (as far as possible) and take a look at the science behind the claim. We look at how its proponents sell the claim, and then see whether it stands up to scientific and logical scrutiny.
If the evidence isn’t there, if it’s shaky, or if the conclusions don’t logically follow from the findings, then we call the claim out for what it is: BOGUS!
We’ll do our best to back up all of our claims with peer-reviewed studies. At the very least, we’ll provide plentiful anecdotal data (usually if we’re suggesting that a supplement is either useless or dangerous).
And of course, we actively encourage you guys to get involved too. User reviews and reports are inherently worth less than controlled clinical trials and peer-reviewed evidence, but they can definitely give you a good idea of what works and what doesn’t if there’s enough of them and you know they’re honest.
We want you guys to comment on our posts, giving us your opinion on the issue in question. We’ll then ask you questions to refine your testimony, making it as useful as possible to other readers.